A dollar buys you one minute of digital billboard fame - unless no one follows, then your message stays forever. That's the premise behind MinuteText, a new experimental messaging platform launched on ...

No. 1 on the Billboard 200 was decided by fewer than 1,000 units between Sabrina Carpenter and Travis Scott. Digital album sales strategies are key.

The billboard is planned for a 6.4-acre site with the back of the sign facing nearby homes. American Outdoor Advertising wants to erect the digital billboard at the property at 740 Old Post Road ...

Digital billboards could also be coming to a 4,000-foot stretch of Loop 303 in Surprise — the first time the city has permitted any billboard, static or digital.

The outdoor advertising industry would love to see more digital billboards, because they offer greatly expanded sales opportunities. When an ad rep sells a traditional billboard, she sells one spot.

Of the 366 digital billboards already permitted by Caltrans near freeways, 103 are in Los Angeles County, up from 66 allowed in the county in 2013, according to state data.