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Viral 'Ice Bucket Challenge' is back

Forbes on MSN · 4d

Why Is The Ice Bucket Challenge Back? TikTok’s Version Sparks Nostalgia—And Some Backlash

The newest iteration of the ice bucket challenge is going viral to support a mental health nonprofit, which has frustrated some ALS advocates, who say the trend brought much-needed awareness to ALS in 2014.

Remember Ice Bucket Challenge from 2014? It’s back on TikTok with a mental health focus

SpeakYourMIND is cold but for a good cause. Ice Bucket Challenge is back with 2025 makeover, this time raising funds and awareness for mental health.

TODAY on MSN · 1d

TikTok star with ALS shares why she is concerned about the ice bucket challenge's rebranding

Brooke Eby, a TikTok star with ALS, posted a video about why she's concerned with the rebranding of the ice bucket challenge.

1d

Remember the Ice Bucket Challenge? It's back, but some in the ALS community aren't happy

In so many ways, 2014 was a simpler time.We were still six years out from the pandemic. The U.S. had its first Black ...

5don MSN

Jenna Bush Hager Brings Back Ice Bucket Challenge Live on “Today”, Also Dunks Carson Daly and Savannah Guthrie

Bush Hager reintroduced the 2014 ice bucket challenge for a brand new cause — supporting mental health Jenna Bush Hager is ...

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