Microsoft wants to have the main PC gaming launcher app on Windows.

Xbox’s latest video was ostensibly about a “strategic, multi-year partnership with AMD to co-engineer silicon” for the next generation of Xbox hardware–spanning consoles, handhelds, and more. But the end of the video is the most interesting part: This entire hook revolves around Windows.

Microsoft Corp. will conduct another round of major layoffs in its Xbox division next week as part of a companywide reorganization.