POCO F has its own fanbase in India and has become sort of a cult despite the absence since 2018. The company has, however, pitched about the resurrection a few months back, and now POCO India ...

Within six years of its India launch, Xiaomi shipped over 100 million smartphones, becoming the fastest brand to ever do so in the country. Along the way, the Chinese electronics company has become ...

In a market drunk on AI, one of India’s biggest smartphone brands is doubling down on physics. I sat down with Sandeep Singh Arora, Chief Business Officer and Anuj Sharma, Chief Marketing Officer at ...

Xiaomi India has announced a string of organisational changes. Anuj Sharma, country director, Poco India, has moved back as chief marketing officer at Xiaomi India. Sharma held this role till ...