I remember when I first saw the Verizon Wireless commercial featuring the Layar Reality Browser. It looked like something out of a science fiction movie. When my student web coordinator came in to the ...

Mobilizy is trying to one-up its competitors in the nascent field of augmented reality by letting anyone add location-based tags to its browser, Wikitude. Augmented reality browsers can overlay ...

Layar is derived from location based services and works on mobile phones that include a camera, GPS and a compass. Layar is first avaliable for handsets with the Android operating system (the G1 and ...

Are you looking to showcase your brand in front of the gaming industry’s top leaders? Learn more about GamesBeat Summit sponsorship opportunities here. Childhood fantasies of playing Pac-Man in the ...

SALZBURG, Austria--(BUSINESS WIRE)--Video: Facebook Locations, Trip Advisor, Yelp, Hotels.com, and Audio and Animation support Wikitude, the world’s first and leading Augmented Reality browser has ...

Augmented reality is a coalescing of technologies that promises to create a new interactive relationship between mobile users and their surroundings. It’s easy to make AR sound like the latest ...

Augmented reality. If you haven’t heard this term yet, you soon will. It is the next must-have feature for the smartphone. Yesterday, Netherlands-based SPRXmobile launched a new “augmented reality” ...

One of the enduring problems of the Information Age, it seems, is how to integrate information with our everyday lives. Mobile phones, particularly smart phones, let anyone carry a great deal of ...

An iPhone version of the augmented reality Argon browser, which lets users scan places and objects with the phone’s video camera and see Web content overlaid on the screen, is now available. Argon for ...

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The explosion in smartphone sales has challenged the imaginations of creatives to come up with marketing ideas tailored for the mobile space. Along with location-based marketing, augmented reality ...