Companies invest heavily in personalization efforts not because it is lovely — which it is, but because it’s profitable, as it is critical for the long-term engagement of customers with the brand.

The TPG-backed entertainment company Initial Group has acquired Silver Tribe Media, the digital media management and production company with clients that include Peyton Manning's Omaha Productions and ...

From essential process documentation to emails and from client contracts to marketing content, doing business today entails producing and collecting a massive volume of digital assets. Developing a ...

For decades, the content management industry has followed a familiar and highly manual process—drafting, editing, publishing and archiving. But the advancements in generative AI (GenAI) are disrupting ...

Ashutosh Yadav is an execution-focused line producer and casting professional with experience across feature films, ...

The “Digital Journalism Training” provided to journalists and new media professionals under the coordination of AA Academy continues with the “Platform-Specific Digital Content Production.” At AA ...