A handsome and hard-punching newcomer will officially join the Ford family of automobiles Tuesday. The Edsel, packing 300-plus horsepower in either of two engines, is expected to deliver some telling ...
In the late 1940s, Ford Motor Company concluded that a mid-priced automobile void hindered sales and pushed a significant portion of the market into a mass migration to other manufacturers. Long story ...
The 1958 Edsel Corsair was supposed to be Ford’s bold new middle-class status symbol, a car that would slot neatly between humble family sedans and aspirational luxury cruisers. Instead, it became a ...
Named after Henry Ford's son, the Edsel division was founded in late 1956. It was FoMoCo's fourth brand at the time, and it was supposed to help the company gain additional market share from General ...
The Henry Ford Museum's new "Driving America" exhibit displays a 1957 DeSoto Fireflite four-door hardtop, which I figured would make a good subject for this column. Four-door hardtops have all the ...
Argentina is known for its rich Malbec wines, excellence in cattle husbandry, and the tango. Target these passions at an automobile, and you end up with a finely aged design that loves to dance and ...
Steve Chivington, of Lima, found this 1959 Edsel Ranger in the garage of a house he was working on 20 years ago. With the exception of the top, which is burgundy, it has been repainted its original ...
By the 1920s, Ford Motor knew the value of a photo op. What could be better than gathering Henry Ford, his 33-year-old son ...
Dave Kirkel, 75, of Cary, Ill., a retired plastics-company owner who now owns a model-car store, on his Edsels, as told to A.J. Baime I like oddball cars, what some people call orphan cars. These are ...
Ford Motor Co.’s Edsel remains one of the biggest flops in corporate history. But no one knew that in late summer 1957, when the company introduced its new model with animated hoopla that included ...
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