Jordan Brand officially unveiled the 2025 NBA All-Star Game uniforms and basketball fans are giving great reviews.

The Los Angeles Lakers aren’t the only brand that stands to benefit from acquiring former Dallas Mavericks star Luka Dončić.

Jordan Brand is celebrating Paolo Banchero’s journey from Seattle to the NBA with a special Player Edition of the Heir Series ...

Orlando Magic forward Paolo Banchero continues to rapidly level up through the basketball world and sneaker industry.

For the first time in his career, Orlando Magic forward Paolo Banchero will soon have a sneaker with his logo publicly ...

As part of a global campaign to celebrate the 40th anniversary of the Air Jordan 1 and the NBA controversy that propelled the ...

Jordan brand is celebrating its 40th anniversary this year. Interestingly, the brand found a unique way to pay tribute to ...

Orlando Magic forward Paolo Banchero's personal branding continues growing in his partnership with Jordan Brand.

NBA 2K’s official X handle recently dropped a bombshell that Jordan Brand got BANNED in NBA 2K25 due to reasons beyond their control. Sneakerheads and gamers were rocked by the statement.

Sneaker enthusiasts and collectors are patiently waiting for the highly rumored Off-White x Air Jordan 1 High OG "Alaska" which is promised to hit the shelves for the 2025 Holiday season.

The newest "Rare Air" release will come in the form of the Air Jordan 11. Check our Sneakers news for more breaking content!

The UNC Air Jordan 1 will receive a Reimagined release. Check our Sneakers news for more upcoming releases and breaking ...