Kellogg's is giving one of its most familiar cereals a small shake-up, adding three new Froot Loops flavors that are already turning up on store shelves. The new releases land at a moment when big ...

Kellogg's launched Cocoa Loops, a chocolate-forward twist on the classic fruity cereal. The new cereal is now rolling out, with wider availability expected by January. Fan reactions are split, with ...

WK Kellogg Co announced on Aug. 6 that production of new cereal recipes, without artificial colors and the preservative butylated hydroxytoluene (BHT), will begin later this year, with boxes shipping ...

The limited-time offering features the sweet crunchiness of Froot Loops cereal flavor with the classic textures of a bagel, the companies shared. The king-sized Kellogg’s Rice Krispies Candy Bars ...

WK Kellogg will fully remove artificial colors from Froot Loops and other cereals later this year, nearly 12 months ahead of schedule — a move the company hopes will provide much-needed momentum to a ...