Remember the 1998 movie “Sliding Doors“? It represents how minor, coincidental or inconsequential actions can lead to major, life-changing consequences. The “what if …” or parallel universe phenomenon ...

Nike initially built a “Black Mamba” campaign around Michael Jordan for the Air Jordan 19, inspired by its snakeskin-like design. Jordan never embraced the identity, and the nickname later became ...

One of basketball’s most iconic nicknames and built-in marketing campaigns could have belonged to a different NBA legend altogether. Nike executive Gentry Humphrey, who’s currently the vice president ...

Most defenders accepted what came with guarding Michael Jordan or Kobe Bryant. If they scored 40, nobody blamed you.

Kobe Bryant’s “Black Mamba” moniker has become one of the most popular nicknames in sports history, but it was originally meant to be Michael Jordan’s. An ESPN story confirmed a longstanding rumor ...

In March 2004, as the Air Jordan 19 prepared to launch, a bold new campaign centered on one of nature’s most feared creatures. The black mamba snake was meant to symbolize speed, precision, and ...

Michael Jordan’s snake phobia stalled Nike’s black mamba branding, opening the door for Kobe Bryant to adopt and popularize the Black Mamba identity that defined his career. A story that began inside ...

DALLAS, Texas (WGN) — A rare dual-autographed basketball card featuring Michael Jordan and Kobe Bryant went for nearly $1 million at a sports auction in Dallas. The card — a 2000 Upper Deck Michael ...

One of the Hobby’s Most Iconic Duos Reaches a New High. One of the few dual GOAT cards with Kobe and Michael sets PSA record. The Jordan/Kobe East & West Refractor was released in 1998 Topps Series 2 ...

There are few nicknames in sports that have been more fitting than Kobe Bryant and the "Black Mamba," but five years before Bryant adopted that nickname, Nike tried to give it to Michael Jordan. In a ...