Artificially locking customers in may feel profitable today, but it’s a fragile bond in the face of shifting economic needs ...

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A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?

Marketers frequently champion the idea of "customer loyalty." However, much of what is labeled as loyalty may not be authentic. For years, brands have patted themselves on the bac ...

Customer journeys and emotional experiences turn satisfied customers into outspoken brand promoters. Customer loyalty isn’t just earned through rewards programs or sales-driven perks—it’s built ...

Customers continue to place a premium on value, and several quick-service and fast-casual brands have found that an engaging and effective loyalty program can be one of the best ways to achieve a ...

At 3Natives, we’ve always believed that fresh, high-quality food is only part of what keeps guests coming back. The rest is about how we make people feel, and our loyalty program is an extension of ...

Subway has had a rough couple of years but is betting on nostalgia to bring loyal customers back to the sandwich counter.

The casual-dining chain believes it can use Cheesecake Rewards to get customers to add one or two extra visits a year. It’s ...

Kobie, a leading authority in loyalty technology and services, has been named a Leader in The Forrester Wave™: Loyalty Platforms, Q4 2025. Kobie additionally received the Customer Favorite designation ...

Ulta Beauty plans to launch an expanded customer loyalty program starting next year. The beauty retailer’s Ultamate Rewards loyalty program will relaunch with a new look, feel and a new name, Ulta ...