Planning for an upcoming year is often stressful and clouded by uncertainties. Many companies are still recovering from the impact of the pandemic while staying mindful that a global economic downturn ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Maverick: the flashy, confident and extremely skilled naval pilot and unforgettable ...

Nutshell reports effective CRM and email marketing alignment enhances customer relationships through strategic planning in people, processes, and data governance.

If you’re new to the world of B2B marketing operations, think of it as the engine behind effective marketing. It’s all about creating the processes, tools and data strategies that ensure campaigns run ...

What is a GTM Engineer? Is it a new role or a re-imagining of existing Marketing and Sales Operations roles? I dive into the messy middle of tech roles today. If you wake up tomorrow morning and hear ...

While it’s widely acknowledged that marketing operations can be instrumental in enabling effective martech deployment, integration and optimisation, it is not yet universally adopted by many B2B ...

OTTAWA, Ontario--(BUSINESS WIRE)--Today, a new report by MarketingOps.com, in partnership with Knak, the codeless email and landing page creation platform for enterprise marketers, and Adobe, found ...

How are artificial intelligence and automation affecting marketing operations at large businesses? To find out, Algomarketing surveyed 300 global marketing leaders who work for firms that have 10,000 ...

Marketing reveals the strengths of a business and, when aligned with effective operations, can lead to not just customer attraction but also retention and growth, as demonstrated through my own ...

Asia Society is hiring a Marketing Operations Coordinator to build and run our email programs, automated customer journeys, and advertising/social media campaigns. The ideal candidate will be a detail ...