For more than six decades, Barbie has empowered generations to dream big and believe they can be anything, bringing stories to life with innovative product and inspiring content that encourages ...

Mattel has announced that Barbie is kicking off a year-long celebration to mark the 25th anniversary of Barbie in the Nutcracker. The Barbie in the Nutcracker special launched the brand’s animated ...

For more than 25 years, Barbie’s animated life existed exclusively on home video shelves. That era is officially over. Illumination and Mattel Studios finalized a partnership in July 2025 to develop ...

The annual collectible is available this year in multiple hairstyles and skin tones to better reflect Barbie's fan base.