Social now leads search, SMBs are frustrated by AI summaries, and most visibility still depends on the homepage.

Businesses can add social media links to their Google Business Profiles, which appear on Google Search and Google Maps. Google Business Profiles with already linked social media accounts might see ...

Google Maps can do more than just help you reach your next destination. It can help you discover nearby attractions and more details about your favorite places. Common examples include business hours ...

New UX testing shows AI Mode doesn’t kill high-value clicks. Users still visit websites when choosing doctors, dentists, and ...

The Google Discover feed is a constantly evolving beast that offers news, updates, and now social media posts right there on your homescreen. We’ve seen a fairly questionable full-width redesign ...

AI-driven search demands optimized content, structured data and a consistent, credible digital presence. Strategic domain names enhance visibility and relevance in AI-generated search results. Align ...

Discover the differences between organic and paid search and social media strategies for local businesses. Make informed decisions on where to invest your time and resources. Local business owners ...

Where’s the first place you go when you need to find information online? You might head straight to Google, Bing or another search engine. Or, like one out of every three people, you might head to ...

Google still dominates Gen Z search habits despite rising social media usage; study shows. Google remains the top starting point for internet searches, even among Gen Z. Social media platforms like ...