Founded in 2019, the VaynerMedia agency saw 20% YoY growth last year and has driven business growth for brands such as Utz.

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

For many online business owners, developing an e-commerce marketing strategy is often a choice between social media and email marketing. Email marketing is perhaps the most cost-efficient way to build ...

The numbers are staggering. Approximately 5.3 billion people use the internet worldwide. There are 4.95 billion active s ...

Sarah Weber (left), founder of the Cohort, leads a panel discussion with Duolingo's Michaela Kron-Hags, global marketing campaign director, and Zaria Parvez, senior global social media manager (Alice ...

Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...

NEW YORK -- Marketers and content owners need to understand that building custom applications is very different from partnering with existing applications, and mobile and PC platforms are different, ...

With more than 50 million businesses owning a Facebook Business Page and 94 percent of B2B organizations relying on LinkedIn for content marketing and distribution, it is clear that social media is ...

There once was a time when searching for a hotel would begin by browsing the internet, clicking through comparison websites, or maybe even seeking recommendations from print or television adverts. Not ...

Digital marketing is racing ahead at such a pace that it isn’t easy to create content marketing strategies that are completely reliable. These are some of the best marketing strategies that have ...