And that’s your 2024 TikTok wrap. TikTok revealed its top trends of the year, including Jools Lebron’s “very demure, very mindful” catchphrase, the fascination with a baby hippo named Moo Deng and ...

Jools Lebron struck gold with her ‘very demure’ TikToks—before someone else trademarked her catchphrase. Social media experts weigh in on the pressures that come with viral stardom. “You see how I do ...

A new trend is taking over TikTok, with social media users hoping to land a coveted spot in the exclusive “group 7.” If you have been scrolling on the social media platform lately, chances are, you ...

In 2024, TikTok‘s influence on consumer behavior reached unprecedented heights, transforming everyday items into must-have essentials. The platform’s unique ability to create authentic, user-generated ...

A former government employee's TikTok about her strict dating protocols while working in a sensitive position in Washington has gone viral — and now she's sharing even more information about it.

The viral audio, which has over 1.5 million videos, dates back to a 2024 advertisement for a low-cost British airline Luke Chinman is a writer at PEOPLE. He joined PEOPLE in 2024. His work has ...