朝日新聞社

Global success aside, Yoasobi’s goal remains the same 5 years on

J-pop is a tough sell overseas, but in recent years more musicians are challenging that perception and finding success abroad. One of the artists leading the charge is Yoasobi, which is celebrating ...
Billboard

5 Years of YOASOBI: A Look Back at the Duo’s Unprecedented Rise to J-Pop Superstardom

Reflecting on five years of YOASOBI, the J-pop duo, consisting of composer Ayase & singer ikura. By Billboard Japan YOASOBI celebrated its fifth anniversary on Oct. 1. The J-pop duo, consisting of ...
朝日新聞社

Producers tell how they grew Yoasobi’s fame throughout Asia

(This is part two in a three-part series on how one short conversation between two salarymen led to the creation of global pop superstars.) “This is awesome.” Masako Masuda remembers thinking this ...
Teen Vogue

For YOASOBI, Fashion Is an Extension of Their Aesthetic Explosion

It's a sweltering afternoon in late July, and New York City is draped in a thick veil of humidity. The dew points are high, and the vibes are uncomfortable. Yet, inside a cozy, air-conditioned meeting ...
Moviefone

Yoasobi Gurashi! (2024)

Meet Kazuto, whose hopes of becoming a photographer didn't pan out, and Yayoi, who successfully achieved her dream of becoming a model. Two childhood friends who have grown apart... Suddenly find ...