While supporters applaud Sweeney for profiting off the very demographic that sexualizes her, others say her pandering to men is setting women back decades. Admittedly, her "hey boys" advertising isn't ...

The campaign, which was rolled out on Wednesday, places Sweeney at the center of American Eagle’s denim-focused marketing ...

Sydney Sweeney’s 'great jeans' campaign for American Eagle draws backlash over objectification despite stock surge.

Sydney Sweeney may be worth $40 million, but behind the glam, she is still battling financial fears that no red carpet or ...

Wrapping her arms around Sully as she smiled, the Hollywood star dropped jaws with her killer legs, also teasing her slim ...

Sydney Sweeney's new LANEIGE x Baskin-Robbins Rainbow Sherbet Lip Sleeping Mask is the ultimate mashup of skincare and ...

“When your fans start asking for your bathwater, you can either ignore it, or turn it into a bar of Dr. Squatch soap,” said Sydney Sweeney. “It’s weird in the best way, and I love that we ...

Sydney Sweeney just landed her debut American Eagle denim campaign after a long love affair with the brand's jeans. Here she ...

Sydney Sweeney is turning her bathwater into soap to connect with fans. The 27-year-old actress, known for her roles in Euphoria and The White Lotus, has collaborated with soap brand Dr. Squatch ...

After American Eagle launched its most expensive campaign yet, starring Sydney Sweeney, the company's market cap rose by $400 ...

After Sydney Sweeney‘s Bathwater Bliss soap sold out within minutes, Dr. Squatch warned about the fake ones at Walmart. Earlier this month, the men’s personal care company launched a limited ...

Sydney Sweeney is turning her bathwater into soap to connect with fans. The 27-year-old actress, known for her roles in ‘Euphoria’ and ‘The White Lotus’, has collaborated with soap brand Dr.