Paramount+ (within Paramount Streaming) jumped 18.4% month over month, driven by NFL games alongside the return of its ...

LOS ANGELES (Reuters) -Streaming services, which have been steadily gaining in popularity, have finally dethroned broadcast and cable television in the U.S., winning more viewers in May than broadcast ...

The consumer shift to digitally delivered video content has now been sealed, based on the May 2025 edition of The Gauge, Nielsen’s monthly report measuring total television usage by platform. As ...

*The battle between streaming TV and its traditional broadcast and cable counterparts has shifted in favor of the former. IndieWire cites Nielsen’s May 2025 The Gauge report in revealing the amount of ...

It’s become a bit of a cliché to say “broadcast’s back,” since, of course, it never really left. Just ask the fans of “NCIS,” “Law & Order: SVU” or “Grey’s Anatomy,” shows that have been on the air ...

The season of streaming is upon us. For the first time in television history, streaming platforms now make up the largest portion of viewership, greater than broadcast and cable television combined.

SAN JOSE, Calif.--(BUSINESS WIRE)-- Today, Roku (NASDAQ: ROKU), the #1 selling TV operating system (OS) in the U.S., Canada, and Mexico*, announced a major industry milestone: For the third ...

Nine has announced a new leadership team as it restructures its streaming and broadcasting operations under Amanda Laing, managing director. Working across free and subscription broadcast and ...

Streaming has outpaced the combined share of broadcast and cable TV viewing for the first time ever, according to a new Nielsen report. Streaming represented 44.8% of total TV viewership in May, its ...

Streaming has outpaced the combined share of broadcast and cable TV viewing for the first time ever, according to a new Nielsen report. Streaming's growth has been driven by three main factors: free ...

Nielsen’s "Gauge" report for May showed that TV viewership through streaming overtook broadcast and cable combined, a new milestone in the U.S. media sector. "Streaming reached a historic milestone in ...