Rather than compose and produce one mnemonic - and use that on the end of every Maq TVC - I decided to change the mnemonic for each campaign to fit the tempo and key of each piece. I loved this idea.

Emile Hirsch has been acting since his adolescent years, landing his first movie role (Francis Doyle in The Dangerous Life of Altar Boys) in 2002, but that's never been his only passion. Now, the ...

Duncan Moss’s ‘Mnemonics’ album is a stunning musical soundscape and a labour of love, encapsulating Duncan’s memories and life experiences. The result is eleven, intensely moving tracks, each sincere ...

The easiest way to understand the strong bond between brand and music is by example, so Howard Audio recently took the marketing media through the evolution of the MAQ washing powder campaign music ...