Channel 4 Sales has secured a broadcast sponsorship deal with Autotrader, the UK car marketplace, to officially sponsor ...

Changes to regulator Ofcom’s sponsorship rules, meaning whole channels can soon be sponsored, were generally seen as welcome news by the commercial broadcasters, especially with reports of falling ad ...

Channel 4 has secured a major new sponsorship deal for The Great British Bake Off, with Autotrader coming on board for the ...

Channel 4 Sales has secured a broadcast sponsorship deal with Autotrader, the UK’s biggest and most trusted car marketplace, to officially sponsor coverage of The Great British Bake Off franchise for ...

BetWright has signed a sponsorship deal with Sky Sports Racing, extending its presence in horse racing through the channel, available in the UK and Ireland. Under the agreement, BetWright sponsor ...

Sky Media has announced that Prestige Flowers has renewed its sponsorship of Channel 5, following the success of its 2022 campaign. The seven-figure deal includes a 12-month sponsorship of ...

Channel 4 has signed the global leisure and travel company TUI as the sponsorship partner for season four of Married at First Sight UK. In addition to the TUI brand featuring across E4, Channel 4 ...