Prospecto, an AI-focused start-up from Brescia, is revolutionising vineyard management with its AI-powered vision systems ...

Odyssey Functional Energy, launched in January 2022, offers energy drinks that combine natural caffeine from green tea with adaptogens like Lion's Mane and cordyceps to enhance cognition and provide ...

Anheuser-Busch's Cutwater brand is challenging perceptions of ready-to-drink (RTD) cocktails with their Halloween campaign, ...

The beverage industry is seeing significant innovation with trends like sugar reduction and functional drinks.

Coca-Cola HBC is set to acquire Coca-Cola Beverages Africa in a $3.4 billion deal, which will make it the leading Coca-Cola ...

Beverage brands are capitalizing on Halloween with limited-edition drinks featuring seasonal flavors and spooky packaging to ...

Breaking into the retail market for new beverage brands is challenging due to limited shelf space and competition from ...

The functional beverage industry is rapidly evolving with new product launches that target both broad or niche wellness goals ...

Freaky flavors and glow-in-the-dark packaging are just some of the ways beverage brands use Halloween to bring fun and excitement to the category ...