For most Super Bowl advertisers, the math is brutal but simple: Spend more than $7 million on a national spot and hope your 30 seconds cuts through celebrity cameos, nostalgia plays and meme bait. But ...

Prediction-market ads have not been allowed on NFL broadcasts all season. These platforms are added to the list of prohibited advertising, which includes tobacco, pornography and firearms.

IAB's 2026 Outlook predicts faster growth, bigger bets on AI and a collective industry shrug toward "agentic" everything.

Senators Mark Warner and Tim Kaine are demanding answers about DHS's moves regarding "surveillance technology" -- including ...

At least one Craigslist ad offered "to pay people as much as $50 to attend screenings of the film, though it's not clear if ...

Building the profile of CBS News on social media is central to Weiss's plans for preparing the news division for the ...

Amazon reported to the National Center for Missing and Exploited Children that it detected child sexual abuse material in its AI training data. The NCMEC recently began tracking the number of reports ...

A request by six Montana media organizations to open all court documents in the Michael Brown murder case has been denied by ...

Media firms are facing challenges related to sales compensation in 2025, Max Bartels writes in Demand Gen Report.

New Mexico legislators are considering a proposal to fund tribal media stations, Native News Online reports.. The proposal by Gov. Michelle Lujan Grisham would provide $430,000 to the stations in an ...

TKO, which was formed after the talent agency Endeavor merged with WWE, signed major overall broad-based marketing sponsorship deals with Ram Trucks, Polymarket,and Door Dash, in late 2025. TKO ...

Connected TV advertising is officially done “experimenting” and ready to scale. There’s just one small catch. Marketers would ...