Beauty enthusiasts can now enjoy a personalized try-before-you-buy experience with YouCam Makeup and Ardell collaboration NEW YORK--(BUSINESS WIRE)--Perfect Corp. and Ardell have announced that they ...

A wise person once said, "I love the look of thick, full, and super long lashes, but the road to falsies is usually a sticky one." It was me; I said that. I had tried everything to figure out how to ...

Every time you crack open a new tube of mascara, the dream comes alive. In just seconds, it'll be like a real-deal mascara commercial: lashes that reach your brows but somehow still look natural—dark, ...

When it comes to makeup, I consider myself pretty skilled. I can conceal and perfect my base, contour my cheeks to the gawds, and nail a damn good cat eye. But even though I've been able to master all ...

We may receive a portion of sales if you purchase a product through a link in this article. When I tried my first pair of magnetic lashes, I admit I struggled. The idea of using magnetization was ...

The salon-inspired lash styles, mapped out by a professional lash technician, offer users a natural finish that aims to enhance both makeup and no-makeup looks. New from the brand are the Intensive ...

Most people joke that liquid eyeliner is the hardest makeup product to apply, and false lashes definitely take the cake as runner up. From the glue to the trimming, things can get wonky when it comes ...