Why McDonald’s stepped back from its famous clown.

A carefully curated authenticity contest is brewing between the fast-food giants after McDonald's CEO went viral for his Big Arch taste test.

KFC chicken fried snack box on table in restaurant - Manee_Meena/Shutterstock You know a slogan is working when you don't need to say the brand beforehand. For example, most people know what "Just Do ...

Country” Joe McDonald, a hippie rock star of the 1960s whose “I-Feel-Like-I’m-Fixin’-To-Die Rag” was a four-lettered rebuke to the Vietnam War that became an anthem for protesters and a highlight of ...

Before Donald Trump stepped into the White House, he was a semi-regular on the commercial front, starring in advertisements for several iconic companies.

Country Joe McDonCountry Joe McDonald believed one particular event prevented his career from taking off as he'd dreamed.