A popular U.S. beach destination in South Carolina just launched a new marketing campaign hoping to attract more Canadian snowbirds.

With a film currently in production along the Grand Strand, Visit Myrtle Beach is working to position the coastal area as a ...

Seven of South Carolina’s beaches have been named among the top 20 in the South. Two of them are in the Myrtle Beach area.

MYRTLE BEACH, SC (WMBF) - New Directions of Horry County held its 10th annual Compassion for Fashion event Friday. The organization hit a goal of raising $150,000 to support the nonprofit’s existing ...

These popular destinations offer a range of attractions, from sandy shores and water sports to shopping and dining experiences.

Myrtle Beach paid nearly $8 million for professional fees and consulting services in the 2025 fiscal year. Here’s where the money went.

The mother of a man shot and killed inside a local restaurant last year is now collecting signatures in an effort to keep the suspect in the case behind bars.

A new partnership aims to leverage Myrtle Beach’s $1.6 billion golf tourism engine to recruit equipment makers, apparel brands and golf-tech firms.

The sharks are swimming in warmer southern waters during their “overwintering period” before traveling back north during the ...

We’ll see more sunshine develop this afternoon, and temperatures will turn much warmer. Coastal areas will climb into the mid-60s, while inland locations will reach the mid to upper 60s — about 10 ...

Congressman Russell Fry and a former Myrtle Beach city manager traded blows on social media following President’s Trump’s ...

Amid ongoing uncertainty over tariffs, the Port of Long Beach surged through January, topping cargo numbers reported earlier by the Port of Los Angeles to claim status as “the busiest port in the ...