Advertising began with a simple principle: Reach the right people with the right message. Somewhere along the way, I see this ...
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Most organizations rely on traditional last-touch attribution, a simple model that assigns 100% credit to the last engagement ...
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As new political actors, can social media influencers fill the increasing trust void between the public and political elites?
Jonathan Martin is POLITICO’s senior political columnist and politics bureau chief. He’s covered elections in every corner of ...
The Starling tool can scan images of items and ads on sites such as Facebook Marketplace, eBay, Vinted and Etsy.