Seoul locks down
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Even before "KPop Demon Hunters" picked up those historic statuettes on Oscar night, K-culture was already conquering America, with BTS packing stadiums and frozen kimbap selling out at Costco. Turns out,
K-pop and K-culture are driving a rise in tourism in South Korea, and many Gen Z visitors are opting for immersive experiences.
Australian visitor Nhung Nguyen made the hike up steep steps to a stunning Seoul park precisely because of its star turn in mega-hit “KPop Demon
SEOUL, South Korea (AP) — South Koreans celebrated on Monday as the song “Golden” claimed K-pop’s first Grammy Award, a milestone that critics say highlights the genre’s global appeal and signals broader acceptance in the American mainstream.