Pharma advertisers have kicked off 2025 with a bang, with the top 10 spenders throwing almost 30% more money behind their TV commercials in the first quarter compared to the same period a year ago.

After a 2024 in which AbbVie’s Skyrizi boasted the highest TV drug ad spending outlay on seven of our monthly roundups—and took second place in four more—the immunology med has seen that dominance ...

NEW YORK—Nielsen has launched The Ad-Supported Gauge, a new quarterly report that provides a comprehensive look at the portion of television that delivers advertising across broadcast, cable and ...

In his final TV ad before Election Day, Republican Jack Ciattarelli says he’ll “play by the rules” if elected governor, ...

The shape of television media is changing, as consumers shift from linear TV to connected TV and the opportunity of TV advertising becomes more addressable. This transition has prompted a debate about ...

President Donald Trump said he's terminating trade negotiations with Canada citing a negative TV advertisement about tariffs.

Trump said 'no' when asked if the U.S. will resume trade negotiations, but praised Carney and said the two still have a 'good ...

NEW YORK—Nielsen reports that viewing of ad-supported content got more popular in Q2, 2025, gaining 1.2 share points of overall TV viewing to capture a 73.6% share. The data, from the second ...

The latest trade tiff between the U.S. and Canada comes as the two countries face off in a different arena: the World Series.