Brendan Greene, or "PlayerUnknown," kickstarted the battle royale craze with PlayerUnknown’s Battlegrounds. Now, Greene has an even bigger goal, a metaverse, but not in the usual way.

The PUBG creator is aware that this is no small endeavor, and set a tentative 2040 target to account for the challenges that lie ahead. The term ' metaverse ' has been tainted by Facebook-turned-Meta's mediocre endeavor that cost its parent company $46 billion between 2021 and 2024, according to NASDAQ.

Brendan Greene, the modder-turned-millionaire who designed battle royale game PUBG: Battlegrounds, wants to make his next game a "metaverse".

Brendan Greene (aka “PlayerUnknown”) pioneered the Battle Royale genre of games with the early access release of PlayerUnknown’s Battlegrounds. The game has since gone on to become a massive hit, spawning countless more games like it,

Brendan Greene, the mastermind behind PlayerUnknown's Battlegrounds (PUBG), has his eyes on the horizon—he wants to create a metaverse. In a recent interview with IGN, Greene shared his grand plans for Artemis,