The scrutiny regarding Hunter’s personal relationships led to his temporary retreat from social media platforms, sparking important conversations about the pressures young athletes face in an increasingly connected world, where personal and professional lives often intertwine in complex ways.

Colorado Buffaloes head football coach Deion Sanders addressed his former player Travis Hunter's decision to deactivate social media accounts.

On Friday, Jan. 13, Sanders was a guest on the Tamron Hall Show, where speculation about Hunter and Lenee was addressed. Sanders, who's been twice divorced shared his advice for the 2024 Heisman Trophy winner, telling Hunter, "don't stop."