The lawsuit alleged the named companies conspired to withhold billions of dollars in advertising money from Musk’s social ...

The merger condition is a new strategy in the Republican-controlled FTC's fight against alleged advertising boycotts, which ...

Research from Digitas shows that 73% of marketers believe AI can automate most of influencer marketing. Virtual influencers ...

Some companies Elon Musk is suing are objecting to his choice of Wichita Falls for a legal battleground, citing complaints ...

New Judiciary Committee staff report shows copious communications within Global Alliance for Responsible Media and ...

The Federal Trade Commission is reportedly pitching a merger condition that would forbid advertising agencies from boycotting platforms based on political content, in a move that could benefit Elon ...

That report accused GARM of colluding to cut ad revenue to X after its October 2022 acquisition by Elon Musk. The World Federation of Advertisers shuttered GARM in August, days after Musk sued.

This came during the honouring of UBF with the ‘Best Cybersecurity Strategy Implementation’ award as part of the National ...

It adds up to an unusually complicated time for marketers as they congregated in the south of France for the annual Cannes Lions advertising festival this week. In a poll of global chief marketing ...

According to the WSJ, Yaccarino and X’s legal team have threatened to pull several major advertisers into their sweeping lawsuit against the World Federation of Advertisers (WFA), accusing the ...

The World Federation of Advertisers, spirits marketer Diageo, WPP and its subsidary WPP Media are pressing a federal judge to throw out a lawsuit by right-wing video platform Rumble over an ...

Omnicom's takeover of IPG has been approved by the US competition and consumer protection watchdog the Federal Trade ...