Dial Corp., a company named for a soap bar that’s been around for 45 years, is bringing out the heavy artillery in the moisturizing soap wars. Though the Dial brand itself still is a big winner, top ...

George M. Keller Jr., 72, a marketing executive who helped create Dial soap and the Keebler elves, died Thursday in Northwestern Memorial Hospital. Mr. Keller, who lived on the North Side, became ...