Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3).

Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.

Mutualism between SEO and PPC lowers costs, speeds insights, and builds sustainable visibility across organic and paid search ...

Advertisers can now guide Google’s AI to create text assets that align with brand tone, messaging, and compliance standards.

Google has released version 22 of the API, this is a major release with dozens of updates. Updates include smart bidding ...

Google Ads changes faster than most marketing teams can handle. New features drop every week, bidding algorithms shift overnight and what drove results last month might not be as effective today, ...

Google seems to be rolling out the Asset Studio, in beta, to some advertisers now. I believe Google announced this at Google Marketing Live a few months back, and now some advertisers are seeing it in ...

Ever since Android TV underwent its transformation to Google TV a few years ago, I have had mixed feelings about the subsequent redesign of the home screen interface. While I appreciate the more ...

Join the event trusted by enterprise leaders for nearly two decades. VB Transform brings together the people building real enterprise AI strategy. Learn more Google announced a sweeping set of ...

Google blocked 5.1 billion ads and suspended more than 39.2 million advertiser accounts in 2024, according to its 2024 Ads Safety Report released this week. The company says the increasing enforcement ...

Google on Wednesday said it suspended 39.2 million advertiser accounts on its platform in 2024 — more than triple the number from the previous year — in its latest crackdown on ad fraud. By leveraging ...

A new phishing campaign is targeting SEO professionals with malicious Semrush Google Ads that aim to steal their Google account credentials. Malwarebytes researcher Jerome Segura and SEO strategist ...