While the Radio Advertising Bureau (RAB) has made cuts during the recession, much like its member radio companies, the new Chair, Entercom Regional Vice President Weezie Kramer, tells RBR-TVBR that ...

While providing training and other resources to members is a big part of the Radio Advertising Bureau (RAB), job #1 is to raise the profile of radio to advertisers and bring ad dollars to the medium.

“Consumers are leaning in to audio,” RAB writes, “and they are listening to radio across all platforms with mass- and niche-targeted content available across devices with a simple touch of a button, a ...

Radio remains the most popular channel for consuming audio content among consumers, according to research by the Radio Advertising Bureau (RAB), although on-demand listening has sent overall listening ...