Amazon targets India's diverse streaming market with Prime Video for premium subscribers and MX Player for mobile users.

While some stakeholders say Amazon Prime Video Ads can boost relatable communication and foster brand affinity with a suite ...

Amazon execs arrived at APOS to detail new content strategies, theatrical expansion plans, and a mobile-first push with the ...

Amazon operates two distinct streaming platforms in India, Prime Video for subscription-ready users and MX Player for ...

Amazon India's Prime Day 2025 is set for a three-day shopping extravaganza from July 12th to 14th. Prime members gain access ...

In a country as diverse as India, Amazon is betting big on a two-pronged streaming strategy to cater to sharply different ...

With rising competition and costs, the two ad-free platforms are now turning to a newer, more promising revenue stream ...

Amazon Doubles Down on Dual Streaming Strategy in India With Prime Video and MX Player. Amazon execs arrived at APOS to detail new content strategies, theatrical expansion plans, and a mobile ...

Amazon is playing a dual-platform game in India’s competitive streaming landscape, with Prime Video targeting subscription-ready consumers while its ad-supported Amazon MX Player courts viewers ...

A panel discussion at APOS Bali 2025, created and curated by Media Partners Asia (MPA) - featuring Gaurav Gandhi, Vice ...

Amazon Prime Day 2025 in India will kick off on July 12. In an announcement, Amazon said the 9th edition of Prime Day in India will be a three-day event, featuring big discounts and offers on products ...

Prime Video has announced that following the successful launch of the first season of The Traitors, the reality show will be ...