Netflix added TK million subscribers in the fourth quarter, reaching TK million globally, thanks to a wave of marquee programming in the final weeks of 2024.

The streaming giant hosted its record-breaking boxing match between Jake Paul and Mike Tyson, and its first ever NFL games, in the quarter.

Viewers responded when the streaming service expanded its live sports and other events, pulling in 46 percent more subscribers than the three-month period a year ago, even as it hikes prices.

Under the new pricing in the U.S., Netflix’s Standard plan without ads will rise by $2.50 — going from $15.49 to $17.99 per month. It’s been three years since Netflix upped the pricing of the Standard tier, which provides two simultaneous HD streams.

The streamer also had the most subscriber growth it has ever seen in a single quarter. The post Netflix is set to raise its subscription price following a surge in subscribers appeared first on The Manual.