The Walt Disney Co. said it is digging in for a lengthy standoff with Google-owned YouTube TV over carriage fees — stoking ...
Peter Naylor, who formerly led advertising sales at Netflix, is joining Nielsen as the company’s first chief client officer.
Advertising executive and former IAB chair Peter Naylor is joining Nielsen in the newly created role of Chief Client Officer.
The veteran advertising exec for Netflix, Snap and Hulu will work with partners at the traditional TV and digital ratings ...
NEW YORK —Nielsen has announced that Peter Naylor, an ad sales executive who has worked at some of the largest media ...
Reporting to CEO Karthik Rao, the exec will serve as a critical partner for advertisers and publishers across traditional and ...
Nielsen has appointed Peter Naylor as its first Chief Client Officer to strengthen partnerships across media and advertising.
After a career spent using Nielsen data to pitch clients on behalf of big media sales organizations, Peter Naylor will be ...
Naylor will oversee all Nielsen's clients including advertisers, media agencies, traditional TV networks and digital media ...
Peter Naylor, a well-traveled veteran of the media industry’s ad-sales trenches, is joining Nielsen as chief client officer, ...
Commerce media has momentum, but its future hinges on its ability to prove outcomes. Advertisers should demand more than ...
Nielsen CMV Rural Survey highlights how rural Filipinos engage with smartphones, radio, and Asian dramas - essential insights for brands targeting growth outside cities.