With Nielsen Digital Ad Ratings, Samsonite was able to monitor daily digital campaign performance across channels to ensure ...

Multi-year renewal includes measurement of all networks and syndicated businesses, with access to Nielsen’s groundbreaking big data. NEW YORK, October 4, 2024 – Nielsen, a glo ...

Nielsen reveals the top ad spenders in Australia’s finance industry, with ad investments increasing by 9% year-on-year. Key ...

Nielsen’s latest data reveals a surge in podcast popularity among Australian audiences, with listenership up 16% year-on-year. Notably, the number of listeners aged 60 and over has jumped 49%, ...

NEW YORK – October 2, 2024 – An estimated 43.15 million viewers watched the CBS News Vice Presidential Debate across 15 networks on Tuesday, October 1, according to Nielsen.

Tokyo, Japan – September 17, 2024: Nielsen, a global leader in audience measurement, data and analytics, has today announced the expansion of YouTube Connected TV (CTV) ads measurement to now include ...

Sydney, September 18, 2024 – Nielsen today announced the launch of Advanced Audiences, (powered by Nielsen Consumer & Media View (CMV), which is backed by strategic integrations with prominent ...

Consumers are accessing more media across more platforms than ever before. Capturing the attention of your most important audiences with the right message, on the right channels, at the right time is ...

Singapore – 29 August 2024 – Latest data from Nielsen Ad Intel shows advertising spend in the luxury goods sector across key Asian markets grew 12% from H2 2023 to H1 2024. Those key markets, ...

NBCU achieves 13.4% of TV, largest share by a media company since tracking began in November 2023. NBC broadcast affiliates, USA Network and Peacock each notch over 30% monthly growth. NEW YORK – ...

August, like the entire summer, is typically characterized by less time spent watching TV at home compared to other seasons. This year’s second month of vacation is not exceptional in this regard, as ...