Market research company SAM Sensory and Consumer Research has named Hannah Rogers as senior research director, based in ...

Peter Naylor, who formerly led advertising sales at Netflix, is joining Nielsen as the company’s first chief client officer.

The Office for National Statistics (ONS) is to narrow its focus – including cutting back work in health and crime data – with ...

Subscribers to streaming services are increasingly opting for advertising tiers on platforms such as Netflix, Disney and ...

Poor customer experiences could be costing businesses $3 trillion in sales globally, according to research from Qualtrics.

True, sustainable brand growth comes from understanding what’s bringing consumers to shop in your category in the first place ...