B2B marketing is evolving and so are today’s marketers! As B2B marketers dawn the hats of strategists, storytellers, and technologists, success now depends on finding the right balance between data, creativity, and consistency. In the third episode of Decoding B2B: Marketing that means Business, Sachin Sharma, Head, LinkedIn Marketing Solutions, India and Abhishek GP, VP - Growth, Atlan, share insights on how marketing can fuel business growth regardless of company size in a conversation with Sh