'It could be you': Lotto bringing back iconic 90s ads
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MSNMetro
'It could be you': Lotto bringing back iconic 90s ads
The iconic "It Could Be You" advertising tagline, which was used to launch the UK's first ever National Lottery in November 1994, is making a comeback this Autumn. The slogan, along with the giant gold hand, has not been seen on screens for more than 26 years. They have been reimagined to reach new audiences to support the nation's millionaire ...
5 months ago
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